Google now adds a Click-to-Call feature to the advertisements it shows on mobile devices. Calling the business is now easier thanks to a feature that allows advertisers to add a clickable local phone number to their mobile ads. If you’re using an iPhone, Android, or other smartphone, you just click the number to call the business.
If an advertisement does not strike your fancy, you can always use GOOG-411 and that is of course free search. Dial 1-800-GOOG-411 (from any phone) and state the location and business type. Expect to see many more mobile applications like these from Google as it applies the Mobile First principle.
Technorati Tags: 411, call, click, goog, mobile first, smartphone